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From Baidu to Ali, JD.COM and Meituan, these traditional Internet giants are facing a steady pattern of traffic competition. Especially the rise of Tik Tok, with its huge traffic advantage, makes e-commerce business either increase traffic or increase efficiency. Traditional e-commerce platforms such as Ali and JD.COM can only respond to Pinduoduo's attack with maximum efficiency while countering Tik Tok's attack. While Tencent, Byte and Pinduoduo have gradually formed a BTP (Byte, Tencent and Pinduoduo) echelon in this steady-state pattern.1. Industry changes and steady-state patternIn recent years, with the continuous progress of technology and the continuous expansion of application scenarios, the Internet industry has gradually entered a stable operation stage from a high growth stage. Although the overall growth rate has slowed down, the operational efficiency and profitability of Internet companies have been significantly improved. The change of video Internet traffic has been completed, and it is difficult to see the next big change in the next 2-3 years. On the superstructure of realizing traffic, the video Internet has achieved "real borderless expansion" in the history of the Internet.

4. Fund performance and dividends1. Industry changes and steady-state patternTo sum up, China's Internet industry still has great development potential and investment value. The investment value of China Internet ETF(SH513050), which tracks the China Internet 50 Index, cannot be ignored. Investors can grasp this investment opportunity through reasonable investment strategies and realize the appreciation of wealth.

2. Steady state of flow and commercial realizationIn the era of video internet, the traffic pattern has stabilized, and the "borderless" extension can finally be realized in commercial realization. Most of the traditional Internet giants are gradually being shot to death on the beach, because under the steady state of traffic competition, video Internet players have enough time to calmly build a commercial realization superstructure. In this process, the front waves of the internet have a poor sense of body, but the back waves have more opportunities.4. Fund performance and dividends